Work

Judge the thinking before you take the risk.

Purple Ocean is a new agency. Rather than fill this page with a previous employer's client logos, we have published the way we would approach real problems in our three sectors — clearly labelled as concept work, so you always know exactly what you are looking at.

How to read this page

Every item carries a label in the top corner of its card. Concept, Strategic Exploration, Sample Campaign and Independent Study mean the work was self-initiated by us — nobody commissioned it, there was no client, and there are no performance numbers attached because there was no campaign to measure. Client Work means it was delivered by Purple Ocean for a paying client who has agreed to be named.

There is no client work on this page yet. When there is, it will appear here with real, verifiable numbers and a testimonial from someone you can look up.

What a real case study will contain.

So you know what to hold us to when the first one is published.

  • Client or project name, with their written permission
  • The industry and business context
  • The actual commercial challenge
  • The strategic approach we took
  • Everything we delivered
  • Campaign visuals as they ran
  • Verified outcomes we can evidence
  • A testimonial from a named person
  • The services involved

Label key

Concept
Self-initiated. No client commissioned it.
Strategic Exploration
A strategic teardown of a real market.
Sample Campaign
A sample campaign built to demonstrate an approach.
Independent Study
Independent research or analysis.
Client Work
Delivered by Purple Ocean for a paying client.

Want this thinking applied to your business?

The concepts above were built without a client brief. With one — your market, your constraints, your numbers — the work gets considerably more specific.